The importance of having a great profile photo!
Updated: Jan 22
Your profile picture is an integral part of your LinkedIn or web presence.
Research shows that having a picture on a profile makes it 14 times more likely to be viewed.
In a world of commerce now ruled by digital interactions, your profile photo is a chance to remind people that there is a living, breathing human being behind your online written profile.
That little round image is your first chance to make a good impression on candidates, clients or future employees— and it's a key element of your brand.
Having a recent headshot taken by a professional photographer can make the difference between getting a break or not.
A few examples (Taken off the web) of not so good profile photos
Taken by a professional photographer (me in this case...)
A reputable photographer will ensure that the lighting is flattering - literally show you off in your best light…. This should convey the look you want to portray for your brand and personality.
Over the next few weeks, I will give you some tips and maybe even reveal some photographers' secrets to help you achieve the perfect profile photo. You could try them out with a smartphone or use your phone to call me and let me do the hard work!
Make sure the photo looks like you!
It sounds like a strange and obvious tip, but you would be surprised how many people use a photo from 10 years ago, or maybe one from uni days when they were going through a growth phase!
Your profile photo should be recent.
Use a reasonably high-resolution photo, at least 400 pixels x 400 pixels. You don't want a pixelated, fuzzy image. Also, avoid using a photo taken on a phone of another photo. It will look very unprofessional! On the flip side, don't use an unnecessarily large file that might take a while to load online. LinkedIn allows up to 8Mb, but this is too large for a profile photo.
Last tip for today
Lighting.....You need to make sure your face is lit up nicely, not too bright and not too dark. If you have a bright background, you will look dark.
If your flash or other light is too harsh, it can enhance some features you might want to hide a little (maybe a slightly larger chin or nose, a double chin or a prominent forehead). Good lighting can help disguise these features, while lousy lighting will make them appear more prominent.
So yes, LIGHTING is essential.
I will post a few other helpful tips in a few days, but if you prefer to leave it up to a professional, contact me to discuss. I have a mobile studio and am happy to come to your place of work or home and take some photos.
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Feel Free to either Email or Call Me